Holiday Giving: 6 Stats Every Fundraiser Should Know
By Elizabeth King
It’s the most wonderful time of the year…for fundraising!
The Holiday Season is quickly approaching and that means it’s time to start planning your Holiday Giving campaign.
Why is Holiday Giving so important for your organization?
Download the Infographic and discover the 6 Statistics Every Fundraiser Should Know.
Holiday Giving: Begin Planning Now!
Don’t worry if you haven’t started planning. More than 53% of nonprofits don’t start planning an end-of-year appeal until October**, but it’s vital to begin creating your fundraising campaign now.
The goal of an End-of-Year fundraising campaign is to capitalize on holiday goodwill and year-end donations.
This typically kicks off with a peer-to-peer fundraising effort on Giving Tuesday, the Tuesday after Thanksgiving, and is designed to engage donors in your mission and demonstrate the impact their contribution will have through your organization.
It’s followed by a communication campaign through New Year’s Eve that provides donors an easy way to contribute.
End-of-Year Fundraising Offer
Let Elizabeth King Consulting help you build a successful End-of-Year fundraising campaign!
With more than 20 years experience in fundraising, branding and communications, Elizabeth King Consulting has the tools and knowledge to create a custom Holiday Giving strategy to meet your organization’s needs.